Top 5 Health and Fitness Apps in New Zealand Q3 2022 Performance

In Q3 2022, the top 5 health and fitness apps in New Zealand showed varied performance across key metrics such as weekly downloads, revenue, and active users. Here’s a detailed look at how these apps fared during the quarter.

MyFitnessPal: Calorie Counter experienced a steady increase in weekly revenue, peaking at approximately $14.8K in the final week of August. Weekly downloads showed a rising trend mid-quarter, reaching 1.9K in the week of July 25, while weekly active users saw a consistent increase from 51.3K to 64.5K throughout the quarter.

AllTrails: Hike, Bike & Run saw fluctuations in weekly revenue, with the highest point being around $2.2K at the end of September. Weekly downloads varied significantly, with a peak of 2.4K in the week of June 27. Active users decreased initially but showed recovery towards the end, finishing the quarter at approximately 13.5K.

Flo Period & Pregnancy Tracker demonstrated consistent weekly revenue, reaching up to $10.8K in late August. The app's downloads were stable, peaking at 1.5K in the week of August 22. Active users remained steady, fluctuating slightly around the 62K mark throughout the quarter.

My Southern Cross showed a stable download rate, with weekly downloads peaking at 1.4K in mid-August. Despite having no weekly revenue data, the app maintained a consistent presence in the market.

Fitbit: Health & Fitness saw a decline in weekly revenue early in the quarter but rebounded to approximately $9.2K by the end of September. Downloads peaked at 1.4K in late August, while active users remained relatively stable, hovering around the 32K to 34K range.

These insights are based on data from Sensor Tower, where more detailed analytics and trends are available.